CASE STUDY #7
INNER.U
Inner.U is the celebrity endorsed executive life coaching program of The Handel Group. The Handel Group contracted us to create a comedic commercial series for TV, web, and social to announce the launch of a re-brand and new offering on Inner.U. We developed, location scouted, cast, rehearsed, prepped, shot, edited, and delivered a 7 episode series featuring the comedic genius of Miss Leader and company.
CREATIVE DEVELOPMENT
Directors Treatment Concept
Storyboarding
Shotlisting
PRE-PRODUCTION
Creative Direction
Art Direction
Location Scouting
Shoot Coordination
Casting & Talent Onboarding
Rehearsals
PRODUCTION
Filmed Episodes
Social Ads
POST PRODUCTION
Post Supervision
Colorgrading
Sound Mixing
Offline Picture Edit
Online Picture Edit & Final Assembly
PRODUCTION STATS
"Liars Anonymous” was shot single camera over 3 days on location with 9 actors and 21 crew members. 6 weeks of development, casting, prop construction, gear & crew prep. 3 days to shoot. 3 months to edit.
We produced 7 episodes and 6 teaser cuts, all in 3 aspect ratios, with and without subtitles. 61 deliverables in total.
WATCH THE SERIES
Liars Anonymous
2022 - COMEDIC COMMERCIAL SERIES - 7 EPISODES
7 Liars show up late to their own personal reckoning. Watch Miss Leader search for the truth, hiding behind every polite grin.
Series Trailer - Liars Anonymous
Liars Anonymous Episode 1 Outright Lying
Liars Anonymous Episode 2 Everybody Lies
Liars Anonymous Episode 3 Avoiding Confrontation
Liars Anonymous Episode 4 Misrepresenting A Story
Liars Anonymous Episode 5 Exaggeration/ Under Exaggeration
Liars Anonymous Episode 6 Omission
Liars Anonymous Episode 7 Taking Secrets To The Grave
Nasa Trailer - Liars Anonymous
Liars Anonymous Character Quest
Omission Teaser (Rhonda) - Liars Anonymous
